Everything we know,
written down.
Guides on the disciplines that actually move local rankings (GEO, AEO, LSO). Honest comparisons against the platforms most businesses weigh. A live blog generated by the same pipeline our clients use. And the live client dashboards that prove the system works.
Generative Engine Optimization — getting cited inside ChatGPT, Perplexity, Gemini, and Google AI Overviews. Definition, SEO-vs-GEO comparison, six-tactic playbook.
Answer Engine Optimization — winning featured snippets, People Also Ask, voice. The on-page formula, side-by-side example, three answer surfaces.
Local Search Optimization — winning the Google 3-pack, Maps, "near me" queries. Five ranking signals, six-cell operational cadence, real client snapshots.
28-row table, cost-anatomy breakdown, 30-day timeline. The flagship comparison that quantifies the agency-vs-software gap.
Yext is a citation network. ARC is full ranking infrastructure. Honest about where Yext wins (500+ location enterprises).
Vendasta is for agencies. ARC is direct to the business. Different categories — different price points.
BrightLocal hands you tools. ARC hands you the rankings. Tools vs done-for-you.
Moz Local is single-purpose listings sync. ARC bundles listings into a wider ranking stack with content + tracking.
The category index, with intent-routed recommendations for each comparison.
Snapshots from real client dashboards. Allied Tree (6 of 8 in 13 days), Doyle Blackberry (4 #1s in 72hrs), Oxford Lawn (3 of 8 in 4 days), Godhans, Codexo. Verifiable.
Same pipeline our clients use, publishing for us. Same 47-rule framework, same 126-rule validator, same publishing cadence. We eat the cooking.
All five featured client outcomes summarized on one page. Industry mix, ranking deltas, time-to-result. Links out to live dashboards.
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